Name That Ship!

Project Breakaway artist's rendering. Courtesy NCL.

Norwegian Cruise Line is seeking public input for the names of its two newbuilding 144,017 gt, 4,000 passenger “Project Breakaway” vessels that are due for completion in April 2013 and April 2014. The line is teaming up with USA Today’s Cruise Log (note: is part of the popular blog’s Travel Alliance) for its “Norwegian’s Cruising for Names” contest. US and Canadian residents over the age of 18 can sign on at for a registration form to contribute a name that begins with “Norwegian”. There is no limit to how many entries a person can make and the winners will receive a trip for two to the first ship’s inaugural festivities (date and place TBD). The contest will run through August 14, 2011 and the results will be announced in mid-September.

“We know how passionate cruisers are about new ship launches, so it seems only fitting that we look to them to help name our two Project Breakaway ships,” said Kevin Sheehan, Norwegian’s Chief Executive Officer. “We are excited to be partnering with USA Today and specifically with its Cruise Log blog, which we know gathers some of the most avid cruisers there are.”

A similar campaign was launched between Royal Caribbean and USA Today’s Cruise Log in recent years, resulting in the names OASIS OF THE SEAS and ALLURE OF THE SEAS for the two largest cruise ships in the world.

Peter Knego

Peter Knego

Having documented over 400 passenger ships and taken more than 200 cruises, MaritimeMatters’ co-editor Peter Knego is a leading freelance cruise writer, a respected ocean liner historian and frequent maritime lecturer both on land and at sea.  With his work regularly featured in cruise industry trades and consumer publications.  Knego also runs the website which offers MidCentury cruise ship furniture, artwork and fittings rescued from the shipbreaking yards of Alang, India.  He has produced several videos on the subject, including his latest, The Sands Of Alang and the best-selling On The Road To Alang."
Peter Knego

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